Full Job Description
Join Our Dynamic Team as a Digital Content Strategist
Are you passionate about digital content and looking for a new challenge? We are a leading e-commerce platform in Bethalto, Illinois, seeking an experienced and innovative Digital Content Strategist to join our growing marketing team. In this role, you will be responsible for developing compelling content strategies that not only engage our target audience but also drive consistent growth in revenue and brand awareness.
About Us
At InnovateCommerce, we pride ourselves on being at the forefront of the e-commerce industry. With a focus on delivering exceptional customer experiences, our mission is to empower individuals and businesses through innovative solutions. Based in the vibrant city of Bethalto, Illinois, our company fosters a culture of creativity, collaboration, and continuous learning.
Why Work with Us?
- Impactful Work: Your contributions will directly influence our brand narrative and digital growth initiatives.
- Collaborative Atmosphere: Work alongside talented professionals in a supportive, dynamic environment.
- Career Growth: We prioritize employee development and provide ample growth opportunities.
- Comprehensive Benefits: Enjoy competitive salaries, health benefits, retirement plans, and employee discounts.
Your Role
As our Digital Content Strategist, you will be a crucial part of our marketing team, developing comprehensive content strategies that align with our branding and business goals. Your responsibilities will include:
Key Responsibilities
- Content Strategy Development: Create and oversee digital content strategies to enhance brand awareness, engagement, and lead generation.
- SEO Optimization: Implement SEO best practices to maximize visibility and organic traffic to our digital content.
- Analytics and Reporting: Utilize analytics tools to measure content performance and derive actionable insights to optimize future strategies.
- Collaborative Content Creation: Work with designers, copywriters, and digital marketers to create compelling content across various channels, including blogs, social media, email, and websites.
- Audience Understanding: Conduct audience research to develop targeted content that resonates with our user base.
- Social Media Strategy: Develop and manage social media campaigns that promote our content and engage our community.
- Brand Consistency: Ensure all digital content aligns with our brand guidelines and voice.
Qualifications
The ideal candidate for the Digital Content Strategist role should possess the following qualifications:
- Education: Bachelor’s degree in Marketing, Communications, or a related field.
- Experience: Minimum of 3-5 years of experience in digital content strategy, content marketing, or a related field.
- Technical Skills: Proficiency in content management systems (CMS), SEO tools (like Google Analytics, SEMrush), and social media platforms.
- Creative Mindset: Strong creativity and a passion for storytelling; ability to generate innovative ideas for content representation.
- Analytical Skills: Strong proficiency in analyzing KPIs and content performance metrics to inform strategy development.
- Communication Skills: Excellent written and verbal communication skills; ability to effectively communicate with various stakeholders.
- Self-Starter: Ability to work independently while adhering to deadlines and managing multiple projects simultaneously.
Preferred Qualifications
- Experience with email marketing and CRM platforms.
- Knowledge of basic HTML and web design.
- Familiarity with video content production and editing.
Your Impact
As a Digital Content Strategist, you will play an essential role in shaping our digital identity and enhancing our online presence. You’ll have the opportunity to turn insights into innovative content strategies that drive engagement and business results. Your work will contribute directly to our mission of achieving market leadership and fostering customer relationships.
Application Process
We encourage all talented individuals who meet the criteria to apply for this exciting opportunity. To submit your application:
- Prepare your resume highlighting your relevant experience.
- Include a cover letter that demonstrates your passion for digital content and why you would be a great fit for our team.
- Provide samples of your previous work or a portfolio showcasing your content strategies and initiatives.
We thank all applicants for their interest in the Digital Content Strategist position at InnovateCommerce, but only those selected for an interview will be contacted.
Join Us in Bethalto, Illinois!
Become a part of a company that values innovation, creativity, and excellence. If you are ready to take on the challenge and make a mark in the digital landscape, apply today to become our next Digital Content Strategist!
We look forward to reviewing your application and potentially welcoming you to our talented team in Bethalto, Illinois!